LiuGong Australia officially opened its new headquarters in Laverton North, Melbourne in the presence of LiuGong Vice President, Luo Guobing, key LiuGong Australia customers and stakeholders, as well as local media. The company also took the opportunity to announce the launch of its new 856H-E MAX electric wheel loader, 9027F-E electric excavator, and Aerial Work Paltform, during the grand opening ceremony.
From an economic, trade and investment perspective, the opening of LiuGong Australia aims to further strengthen cooperation between China and Australia in the earthmoving equipment industry, generating more business opportunities for both parties. The official launch of the LiuGong 856H-E MAX electric loader and 9027F-E electric excavator in the Australian market will also help promote the development of technology that is helping the construction industry and machine manufacturers achieve critical net-zero carbon targets.
In 2022, LiuGong’s 500,000th loader successfully rolled off the production line, making it the first company in the construction machinery industry in China to export electric loaders to overseas markets. In early 2023, LiuGong delivered its first electric units to high-end markets in the United States and United Kingdom.
As a key player in the development of industry standards for electric earthmoving machinery products in China, LiuGong has signed a ten-year strategic cooperation agreement with China’s leading battery enterprise, CATL, laying a solid foundation for the company to continue its electrification journey. Currently, the cumulative sales of LiuGong electric loaders ranks first in the global market.
According to Deng Tao, Chairman of LiuGong Australia, establishing a local headquarters not only reinforces the company’s collaborative approach with local dealers, however enables it to better service local customers.
“Due to Melbourne’s geographical location and commercial environment, we are strategically positioned to further increase LiuGong’s brand awareness in Australia,” Mr Tao said.
“This sets a foundation for us to expand our footprint in the local market by investing heavily in product improvement and after-sales support, accelerating channel coverage, and supplying high-quality machinery that helps customers achieve their Environmental, Social, and Corporate Governance (ESG) goals.”
Mr Tao added that LiuGong will continue to provide better products and services to local customers, whilst actively working with Australian companies and Government departments, to jointly promote the economic development between China and Australia.
For more information, visit https://liugongaustralia.com.au/
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Founded in 1958, LiuGong is a leading construction equipment manufacturer offering a full suite of heavy-duty, intuitive machines for construction equipment owners that are constantly challenged to do more with less. Headquartered in Liuzhou, China, LiuGong has 19 product lines and is recognised as the world’s top wheel loader manufacturer. In 2002, LiuGong’s strategic global expansion led to the establishment of over 30 subsidiaries and offices, 20 manufacturing and R&D facilities globally, and more than 300 dealers in 170 countries.
